The lean launch strategy is defined by one core principle: prioritizing speed and cost-saving over everything else. Now that you know the true $17k to $61k cost to launch a beauty brand, you must choose your game plan. Your initial budget doesn’t just fund your brand; it defines your strategy. There is no single right…
Up to this point, we have built a solid philosophy for why we must do this business and who it is for. Now, it’s time to answer the most practical question of all: “With what budget and what strategy will we enter the market?” If you’re asking, “So, how much does it really cost to…
When choosing your LLC vs Corporation for startup, you are building your “legal fortress.” But first, let’s talk about the most dangerous temptation you’ll face. It’s tempting to just sell products using your personal bank account. It feels fast and easy. This is an extremely dangerous action that exposes your personal assets to risk. If…
